Tuesday, 21 October 2014

I have a business selling cookies via concession stands on festivals and fairs.I like to sell Starbucks coffee products, espresso, cappucino...

Question

I have a business selling cookies via concession stands on festivals and fairs.

I like to sell Starbucks coffee products, espresso, cappucino etc., buying the Starbucks beans via Costco.

Than I advertise with the text on my cart: "we brew fresh Starbucks Coffee"

In small text ; " best bites bakery is not affilitated with the starbucks company"

We will not use their logo, we only will display the Starbucks coffee bags prominent.

Can I do this without getting in major problems ?



Answer

There is a significant risk. Starbucks' rights to protect its trade name include rights to control use of its trademark by downstream resellers. You could contact them and ask whether they disapprove, and/or whether you can become authorized.



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